Let’s face it, we all look to get the best price or value from any product we purchase, your electricity is no different. You selected the best rate plan for your needs that saves you the most money. With utility rates increase of 4% -9% annually, no matter which rate plan you choose your costs will continue to rise. When you initially set up your utility service account, your listing sheet told you who provides your electricity. You wouldn’t think you have any other options, but you do.